Food & agri
A fresh look at a changing world. From a sustainability programme to a product on the shelf: we translate your story into a brand people recognise.
From the buyer meeting to two seconds on the shelf.
In food, a brand has to work in a conversation with a buyer and in two seconds on the shelf at the same time. Those two don't ask for the same thing. Moreover, sustainability here is no longer a communication theme but a product file: whoever claims something must be able to prove it throughout the chain. And that chain is long, from farmer to consumer.
Sectors
Do you also work for B2B food companies without a consumer brand?
That is a large part of our work. A mill, an ingredient producer or a packer sells to professionals, and that is exactly where the brand is often least developed.
Do you do packaging design?
We do the strategy, the architecture and the design system for packaging. For production-ready execution, we work with specialised partners.